The dealer’s goal is to negotiate a deal as close to M.S.R.P. as possible.

The buyer’s (your) goal is to negotiate a deal as close as possible to the dealer invoice price.

What is MSRP?

What is Dealer Invoice Price?

What is Holdback?

What is the maximum dealer margin/profit?

What is the actual dealer margin/profit?

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Tags: car buying tips, Car Cost Canada, cash back, deal, dealer and buyer goals, Deals, discounts, incentives, pricing, rebates, Wholesale

This entry was posted on Tuesday, July 26th, 2011 at 6:26 pm and is filed under Car Cost Canada, New Car Buying Tips & Advice, What are the Dealer and Buyer's goals?, What is Holdback?, What is MSRP?, What is maximum dealer profit?, What is the Dealer Invoice Price?. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.