Dealer Information

Once I showed the CarCost to the salesperson, I felt the dynamics change. They knew I meant business.

My motto has been: Confidence, calm, focus. - Confidence: I had to be backed by some sort of good numbers for me to start negotiating clear minded and the Car Cost Canada report helped me for this. - Calm: I think that if you are calm, the sales rep will remain calm and it will help to have a fair and straight process. - Focus: Stick to your guns, for sure the sales rep and the sales director will try to lure you, that's their all-day job. By being prepared (do your "homeworks" prior to negotiation) you will be able to easily avoid their tricks. Having been confident, calm and focus, it didn't take long for the sales rep to be replaced by his director in our negotiations. Also, after 2 or 3 attempts to lure me with "weird numbers explanation", they took me as serious as it can get and started to talk real honnest business with me.

Unfortunately, at the time I was looking the 2010 Subaru Forester just came out, so the options weren't listed on the site, but I did at least the dealer cost with me. But most Subaru dealers always give the $500.00 rebate (I checked about 6 and it was always the same $500.00). I managed to get $700 off since my friend and I both bought Subaru Foresters the same night.

I used the 2008 dealer cost as a baseline for dealing my 2009 Tribeca and it worked great.