Back in 1983, a Porsche skunkworks division transformed a 409-horsepower Type 935 racecar into a hand-built, slant-nose, massive winged, one-off road-ready super car crammed full of cream-colour leather upholstery and handcrafted hardwood trim. It was made-to-order exclusively for Techniques d’Avant Garde (TAG) owner Mansour Ojjeh, his company now known best for the popular TAG Heuer line of luxury wristwatches.
The specialized team of crafts people soon became known as the Porsche “Personalisation Programme.” It continued building special versions of its legendary 911 sports car for individual customers, one such client a wealthy sheikh that purchased six identical customized 959 supercars, while the division also built low run special editions before being renamed Porsche Exclusive in 1986 and Porsche Exclusive Manufaktur in 2017. Along the way the team produced a special Panamera Exclusive series, a modified Macan, a unique version the new Cayenne Coupe, plenty of special 911s, and others.
Big changes are afoot at Porsche, however, thanks to the introduction of the all-electric Taycan four-door sports car, so it only makes sense to produce Exclusive Manufaktur upgrades for this all-new model. So far the division is offering 90 customization options and three different Sport Design packages.
The three packages “differ with respect to the inlays in the lower front apron, in the sill panels and in the side fins of the diffuser,” stated Porsche in a press release. A larger aero section than shown before can be seen below the headlights in the photos, while the Exclusive Manufaktur equipped Taycans also included more sculpting to their front fascias. Porsche also says that each car’s side fins can be painted in body-colour or left in woven carbon fibre, depending on which package is chosen.
Also available from Porsche Exclusive Manufaktur are LED matrix headlights “with a three-dimensional circuit board graphic in the headlight housing as well as daytime running light elements in Glacier Ice Blue or other colours,” added Porsche in the same press release, while the headlights also include Dynamic Light System Plus. Making the Taycan’s exterior design look even better, it can be had with a sensational set of 21-inch Exclusive Design wheels with eye-arresting aeroblades formed from forged and milled carbon, these taking 3.2 kg (6.6 lbs) of weight from each standard alloy wheel.
Along with all the exterior modifications, Porsche Exclusive Manufaktur provides upgrades for the Taycan’s cabin as well, one being a Carbon Interior Package that can be had in a wide variety of contrasting colours, seatbelts available in eight special colours including Blackberry, Bordeaux Red, Crayon, Graphite Blue, Lime Beige, Meranti Brown, Slate Grey, and Truffle Brown, plus matte carbon fibre accents on the front and rear doors plus the centre console.
In order to keep up with demand, Porsche is expanding the Exclusive Manufaktur facility by one third over its once 2,000 square-metre (21,528 sq-ft) footprint, the larger floor plan adding four new lifting platform workstations, more storage space, and a direct line to the finished-vehicle loading platform.
If you’d like to have Porsche Exclusive Manufaktur enhance your new Taycan, or any other model offered by the German automaker, make sure to let your local Porsche dealer know.
To find out more about 2020 Porsche Taycan Turbo pricing, plus source detailed information about any other new model in Porsche’s lineup or any other brand’s portfolio, check out our individual CarCostCanada model pages like this one on the new 2020 Taycan. We also provide info on manufacturer rebates, in-house financing and leasing deals, and dealer invoice pricing that could save you thousands when it comes time to negotiate.
Story credits: Trevor Hofmann
Photo credits: Porsche